For me, an image is never finished on its own. It becomes complete through the typeface beside it, the space around it on the page and the place where people finally meet it. That is how I approach art direction, as a whole world built carefully, piece by piece.

I’m based in Copenhagen and trained first in branding and graphic design, which taught me to notice the small things most people pass by. My references come mostly from outside fashion, from architecture, cinema and art, and I like to stay hands-on, from early research through the shoot to the smallest finishing touch. Each project is a chance to try something new.

Currently Art Director at SELECTED. Open to freelance and collaborations.